New Year’s Resolutions for Health Care Administrators

IN A NUTSHELL:

• It’s important to set goals for yourself as well as your team
• Focusing on applications of technology should be at the forefront

The new year has arrived and it is time to start focusing on goals for business growth, success, customer satisfaction and employee development. Now is a perfect time to take a deep breath and consider the big picture.

What should you as the head of operations, the owner of your company, or human resources professional address in 2020? Here are a few ideas for New Year’s Resolutions:

Automate credentialing and abandon the spreadsheet:
If you are still using spreadsheets or any manual method to manage credentialing, you are no doubt struggling to address a variety of issues such as user error during data entry, length of time to complete the process, data loss, and possible breach of security. Spreadsheets are an archaic tool that is renowned for risks and call into question your organization’s data integrity, accountability, and compliance.
Resolution: I will move my credentialing process to an electronic, streamlined approach.

Review or establish an online presence and social media strategy:
In the digital age of constant connectivity, you have the ability to reach thousands of potential customers vis online resources. When someone is given a referral or hears the name of your business, their first instinct is to look you up online. It is important to know exactly what they will see. Find out for yourself by conducting an online search. Is that the reputation that’s going to win business? Review the same process for Facebook and Twitter and create accounts if you don’t already have them.
Resolution: I will enter the name of my business on Facebook, Twitter, and Google. I will learn what I can do to improve the results.

Have you lost patients? Can you get them back?
Patients often leave facilities because they think that they can receive better care elsewhere. Sometimes they discover the level of service might not be as good or come with the level of personal care your facility provided. However, pride keeps those patients from returning. The start of the new year is a great opportunity to meet them halfway. Give them a call and set the stage by recognizing they had their reasons for leaving. At the same time, reinforce that they were an important part of your facility and you wanted to be sure they are happy with the choice that they made.
Resolution: I’ll make a list of past clients and call them.

Professional growth and development:
With the new year just beginning, it may still seem like 2019 and the start of 2021 may not even cross your mind. However, now is the time to consider what milestones are you planning to achieve with regard to your own personal growth and development by the end of 2020. Many administrators tend to focus on all of the staff and may forget the importance of paying attention to themselves. Questions to ask yourself:

• Will you be pursuing education, training, or other experiences to continue to round out your own development?
• How will you sustain and broaden your professional network?
• Are there professional medical or health care industry organizations that you should join?
• If you are already a member of a major organization, how can you become more active in it to strengthen your organization

Resolution: I’ll research possibilities for professional industry organizations and continuing education courses.

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